Now you can join in to create a better world — one small action at a time.

The B1G1 Global Family Program lets you and your family joyfully create a better world together.

Support high-impact causes, spark conversations and build your legacy.

Creating Impacts for Special Moments

Each of us have moments we celebrate.

With the B1G1 Global Family Program, you create simple giving habits that make every special moment a catalyst for positive change. Joy is even greater when it’s shared.

→ Start making impacts.

See the Difference You’re Making

Track your achievements and watch your impact grow — one special moment at a time. Celebrate causes you care about and see how your values come to life in the world.

→ Start making impacts.

"Is the world a better place because your business is in it?"

Paul Polman, Former Unilever CEO, Global Goals Ambassador

See why integrating B1G1 can be good for your business and for the world.

About the B1G1 Movement

"What if we could make a difference in our world just by doing the things we do every day?"

- Masami Sato, B1G1 Founder

Since 2007, B1G1 has been working with businesses around the world, creating 393 million impacts already. And now in 2026, we're excited to bring this experience to your family in a really joyful way.

GET STARTED

Running a business? Explore B1G1: Business for Good >

Our Founding Supporters

Below are families and companies that are supporting this initiative as Founding Families.

Interested to know more about how you can supporte the program? Learn more here.

The B1G1 Model

The B1G1 Movement powerfully brings together businesses, people and high-impact causes so that your everyday actions create positive impacts in the world. We do this by maximizing three things: IMPACT, HABIT and CONNECTION.

Uniquely, B1G1 is run by two entities — a Social Enterprise that manages the platform and a separate charity that managed its Worthy Cause program. The structure creates transparency, sustainability and effectiveness, leveraging on the idea of ‘The Power of Small’.

If you are involved in a business, please explore B1G1 for Business and if you want to recommend a charity to B1G1, visit b1g1.org.